{"id":2381,"date":"2024-01-25T04:19:36","date_gmt":"2024-01-25T04:19:36","guid":{"rendered":"https:\/\/ved.bsneu.edu.vn\/?page_id=2381"},"modified":"2024-05-10T08:45:30","modified_gmt":"2024-05-10T08:45:30","slug":"tu-sach-doanh-nhan","status":"publish","type":"page","link":"https:\/\/ved.bsneu.edu.vn\/?page_id=2381","title":{"rendered":"T\u1ee7 s\u00e1ch doanh nh\u00e2n"},"content":{"rendered":"

Herb Cohen<\/h4>B\u1ea1n c\u00f3 th\u1ec3 \u0111\u00e0m ph\u00e1n b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec<\/div><\/div>

Herb Cohen<\/h4>\n

Th\u1ebf gi\u1edbi l\u00e0 m\u1ed9t b\u00e0n \u0111\u00e0m ph\u00e1n kh\u1ed5ng l\u1ed3, v\u00e0 mu\u1ed1n hay kh\u00f4ng, b\u1ea1n l\u00e0 m\u1ed9t ng\u01b0\u1eddi tham d\u1ef1. B\u1ea1n, v\u1edbi t\u01b0 c\u00e1ch m\u1ed9t c\u00e1 nh\u00e2n, s\u1ebd c\u00f3 l\u00fac m\u00e2u thu\u1ea9n v\u1edbi ng\u01b0\u1eddi kh\u00e1c: c\u00e1c th\u00e0nh vi\u00ean trong gia \u0111\u00ecnh, nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng,\u00a0\u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, ho\u1eb7c c\u00e1c th\u1ef1c th\u1ec3 v\u1edbi nh\u1eefng c\u00e1i t\u00ean \u0111\u1ea7y oai v\u1ec7 nh\u01b0 \u201cGi\u1edbi quy\u1ec1n uy\u201d ho\u1eb7c \u201cc\u01a1 c\u1ea5u quy\u1ec1n l\u1ef1c\u201d. C\u00e1ch b\u1ea1n x\u1eed l\u00fd nh\u1eefng m\u00e2u thu\u1eabn n\u00e0y c\u00f3 th\u1ec3 quy\u1ebft \u0111\u1ecbnh kh\u00f4ng ch\u1ec9 s\u1ef1 ph\u00e1t \u0111\u1ea1t c\u1ee7a b\u1ea1n, m\u00e0 c\u1ea3 vi\u1ec7c b\u1ea1n c\u00f3 th\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c m\u1ed9t cu\u1ed9c s\u1ed1ng \u0111\u1ea7y \u0111\u1ee7, th\u00fa v\u1ecb v\u00e0 tho\u1ea3i m\u00e1i hay kh\u00f4ng.<\/p>\n

\u0110\u00e0m ph\u00e1n l\u00e0 m\u1ed9t l\u0129nh v\u1ef1c ki\u1ebfn th\u1ee9c v\u00e0 s\u1ef1 n\u1ed7 l\u1ef1c ch\u00fa tr\u1ecdng v\u00e0o vi\u1ec7c l\u00e0m h\u00e0i l\u00f2ng nh\u1eefng ng\u01b0\u1eddi m\u00e0 b\u1ea1n mu\u1ed1n nh\u1eadn t\u1eeb h\u1ecd (m\u1ed9t ho\u1eb7c nhi\u1ec1u) th\u1ee9 g\u00ec \u0111\u00f3. Ch\u1ec9 \u0111\u01a1n gi\u1ea3n nh\u01b0 v\u1eady. H\u1ea7u nh\u01b0 t\u1ea5t c\u1ea3 m\u1ecdi th\u1ee9 \u0111\u1ec1u c\u00f3 th\u1ec3 tho\u1ea3 thu\u1eadn \u0111\u01b0\u1ee3c, nh\u01b0ng l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 b\u01b0\u1edbc ra t\u1eeb m\u1ed7i cu\u1ed9c \u0111\u00e0m ph\u00e1n trong t\u01b0 th\u1ebf c\u1ee7a ng\u01b0\u1eddi \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau?<\/p>\n<\/div><\/div><\/div><\/div><\/div>

Sean Covey<\/h4>7 th\u00f3i quen \u0111\u1ec3 th\u00e0nh \u0111\u1ea1t<\/div><\/div>

Sean Covey<\/h4>\n

7 Th\u00f3i Quen C\u1ee7a B\u1ea1n Tr\u1ebb Th\u00e0nh \u0110\u1ea1t \u0111\u01b0\u1ee3c bi\u00ean d\u1ecbch t\u1eeb t\u00e1c ph\u1ea9m n\u1ed5i ti\u1ebfng The 7 Habits of Highly Effective Teens c\u1ee7a t\u00e1c gi\u1ea3 Sean Covey theo h\u1ee3p \u0111\u1ed3ng chuy\u1ec3n giao b\u1ea3n quy\u1ec1n v\u1edbi T\u1eadp \u0111o\u00e0n Xu\u1ea5t b\u1ea3n Franklin Covey (Hoa K\u1ef3). Cu\u1ed1n s\u00e1ch nh\u1ea5n m\u1ea1nh nh\u1eefng g\u00ec ch\u00fang ta c\u00f3 \u0111\u01b0\u1ee3c trong cu\u1ed9c s\u1ed1ng \u0111\u1ec1u b\u1eaft ngu\u1ed3n t\u1eeb nh\u1eefng th\u00f3i quen c\u1ee7a ch\u00ednh m\u00ecnh. Ai c\u0169ng c\u00f3 nh\u1eefng th\u00f3i quen t\u1ed1t v\u00e0 nh\u1eefng th\u00f3i quen x\u1ea5u, v\u00e0 m\u1ed7i ch\u00fang ta ph\u1ea3i r\u00e8n luy\u1ec7n nh\u1eefng th\u00f3i quen t\u1ed1t v\u00e0 bi\u1ebft \u0111i\u1ec1u ch\u1ec9nh, lo\u1ea1i b\u1ecf nh\u1eefng th\u00f3i quen x\u1ea5u.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

Jim Collins<\/h4>T\u1eeb t\u1ed1t \u0111\u1ebfn v\u0129 \u0111\u1ea1i<\/div><\/div>

Jim Collins<\/h4>\n
\n

Jim Collins c\u00f9ng nh\u00f3m nghi\u00ean c\u1ee9u \u0111\u00e3 mi\u1ec7t m\u00e0i nghi\u00ean c\u1ee9u nh\u1eefng c\u00f4ng ty c\u00f3 b\u01b0\u1edbc nh\u1ea3y v\u1ecdt v\u00e0 b\u1ec1n v\u1eefng \u0111\u1ec3 r\u00fat ra nh\u1eefng k\u1ebft lu\u1eadn s\u00e1t s\u01b0\u1eddn, nh\u1eefng y\u1ebfu t\u1ed1 c\u1ea7n k\u00edp \u0111\u1ec3 \u0111\u01b0a c\u00f4ng ty t\u1eeb t\u1ed1t \u0111\u1ebfn v\u0129 \u0111\u1ea1i. \u0110\u00f3 l\u00e0 nh\u1eefng y\u1ebfu t\u1ed1 kh\u1ea3 n\u0103ng l\u00e3nh \u0111\u1ea1o, con ng\u01b0\u1eddi, v\u0103n h\u00f3a, k\u1ef7 lu\u1eadt, c\u00f4ng ngh\u1ec7\u2026 Nh\u1eefng y\u1ebfu t\u1ed1 n\u00e0y \u0111\u01b0\u1ee3c nh\u00f3m nghi\u00ean c\u1ee9u xem x\u00e9t t\u1ec9 m\u1ec9 v\u00e0 ki\u1ec3m ch\u1ee9ng c\u1ee5 th\u1ec3 qua 11 c\u00f4ng ty nh\u1ea3y v\u1ecdt l\u00ean v\u0129 \u0111\u1ea1i. M\u1ed7i k\u1ebft lu\u1eadn c\u1ee7a nh\u00f3m nghi\u00ean c\u1ee9u \u0111\u1ec1u h\u1eefu \u00edch, v\u01b0\u1ee3t th\u1eddi gian, \u00fd ngh\u0129a v\u00f4 c\u00f9ng to l\u1edbn \u0111\u1ed1i v\u1edbi m\u1ecdi l\u00e3nh \u0111\u1ea1o v\u00e0 qu\u1ea3n l\u00fd \u1edf m\u1ecdi lo\u1ea1i h\u00ecnh c\u00f4ng ty (t\u1eeb c\u00f4ng ty c\u00f3 n\u1ec1n t\u1ea3ng v\u00e0 xu\u1ea5t ph\u00e1t t\u1ed1t \u0111\u1ebfn nh\u1eefng c\u00f4ng ty m\u1edbi kh\u1edfi nghi\u1ec7p), v\u00e0 m\u1ecdi l\u0129nh v\u1ef1c ng\u00e0nh ngh\u1ec1. \u0110\u00e2y l\u00e0 cu\u1ed1n s\u00e1ch n\u00ean \u0111\u1ecdc \u0111\u1ed1i v\u1edbi b\u1ea5t k\u1ef3 l\u00e3nh \u0111\u1ea1o hay qu\u1ea3n l\u00fd n\u00e0o!<\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>

Ken Blanchard & Spencer Johnson<\/h4>V\u1ecb gi\u00e1m \u0111\u1ed1c 1 ph\u00fat<\/div><\/div>

Ken Blanchard & Spencer Johnson<\/h4>\n

“V\u1ecb gi\u00e1m \u0111\u1ed1c m\u1ed9t ph\u00fat”<\/strong>\u00a0k\u1ec3 v\u1ec1 qu\u00e1 tr\u00ecnh t\u00ecm ki\u1ebfm v\u00e0 t\u00edch l\u0169y nh\u1eefng kinh nghi\u1ec7m qu\u1ea3n l\u00fd c\u1ee7a m\u1ed9t ch\u00e0ng trai tr\u1ebb v\u1eeba t\u1ed1t nghi\u1ec7p \u0111\u1ea1i h\u1ecdc. Trong su\u1ed1t h\u00e0nh tr\u00ecnh k\u00e9o d\u00e0i r\u00f2ng r\u00e3 nhi\u1ec1u n\u0103m, anh \u0111\u00e3 ch\u1ee9ng ki\u1ebfn nhi\u1ec1u c\u00e1ch qu\u1ea3n l\u00fd kh\u00e1c nhau nh\u01b0ng v\u1eabn ch\u01b0a t\u00ecm ra ng\u01b0\u1eddi v\u00e0 n\u01a1i m\u00ecnh mong \u0111\u01b0\u1ee3c g\u1eb7p, m\u00e3i cho \u0111\u1ebfn khi anh g\u1eb7p \u0111\u01b0\u1ee3c m\u1ed9t v\u1ecb gi\u00e1m \u0111\u1ed1c r\u1ea5t \u0111\u1eb7c bi\u1ec7t – V\u1ecb gi\u00e1m \u0111\u1ed1c m\u1ed9t ph\u00fat. \u0110\u00e2y l\u00e0 ng\u01b0\u1eddi th\u00e0nh c\u00f4ng v\u1edbi ph\u01b0\u01a1ng ph\u00e1p l\u00e0m vi\u1ec7c ch\u1ec9 g\u00f3i g\u1ecdn trong v\u00f2ng m\u1ed9t ph\u00fat nh\u01b0ng r\u1ea5t ho\u00e0n h\u1ea3o: V\u1eeba t\u1ea1o hi\u1ec7u qu\u1ea3 c\u00f4ng vi\u1ec7c cao nh\u1ea5t, v\u1eeba x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c m\u1ed9t m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c th\u00e2n thi\u1ec7n gi\u1eefa c\u00e1c nh\u00e2n vi\u00ean v\u1edbi nhau.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

<\/div><\/div>
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Nh\u1eefng \u00fd t\u01b0\u1edfng \u0111\u1ed9c \u0111\u00e1o th\u1eadt s\u1ef1 h\u1eefu \u00edch v\u00e0 th\u1ef1c t\u1ebf m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 \u0111\u00e1nh c\u1eafp \u0111\u1ec3 \u00e1p d\u1ee5ng nh\u1eb1m n\u00e2ng cao hi\u1ec7u qu\u1ea3 trong chi\u1ebfn l\u01b0\u1ee3c Marketing, x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u00e0 kinh doanh hi\u1ec7u qu\u1ea3.<\/p>\n

\u201cC\u00e1c b\u1ea1n \u0111\u1ed9c gi\u1ea3 Vi\u1ec7t Nam th\u00e2n m\u1ebfn!<\/em><\/p>\n

T\u00f4i th\u1eadt s\u1ef1 hy v\u1ecdng c\u00e1c b\u1ea1n s\u1ebd y\u00eau th\u00edch quy\u1ec3n \u201cSteal These Ideas\u201d \u0111\u01b0\u1ee3c c\u00e1c b\u1ea1n t\u00f4i t\u1ea1i First News xu\u1ea5t b\u1ea3n v\u00e0 ph\u00e1t h\u00e0nh. Mong r\u1eb1ng c\u00e1c b\u1ea1n s\u1ebd t\u00ecm th\u1ea5y nhi\u1ec1u \u00fd t\u01b0\u1edfng tuy\u1ec7t v\u1eddi c\u00f3 th\u1ec3 gi\u00fap c\u00f4ng vi\u1ec7c kinh doanh c\u1ee7a m\u00ecnh th\u00e0nh c\u00f4ng h\u01a1n. Quy\u1ec3n s\u00e1ch n\u00e0y h\u1ea7u nh\u01b0 ch\u1ee9a \u0111\u1ef1ng t\u1ea5t c\u1ea3 nh\u1eefng kh\u00eda c\u1ea1nh quan tr\u1ecdng c\u1ee7a hai l\u0129nh v\u1ef1c marketing v\u00e0 th\u01b0\u01a1ng hi\u1ec7u, t\u00f4i hy v\u1ecdng nh\u1eefng b\u00ed quy\u1ebft n\u00e0y s\u1ebd gi\u00fap cho c\u00e1c b\u1ea1n ti\u1ebfn v\u1ec1 ph\u00eda tr\u01b0\u1edbc v\u1edbi nh\u1eefng th\u00e0nh c\u00f4ng r\u1ef1c r\u1ee1 h\u01a1n.\u201d<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"_links":{"self":[{"href":"https:\/\/ved.bsneu.edu.vn\/index.php?rest_route=\/wp\/v2\/pages\/2381"}],"collection":[{"href":"https:\/\/ved.bsneu.edu.vn\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ved.bsneu.edu.vn\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ved.bsneu.edu.vn\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ved.bsneu.edu.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2381"}],"version-history":[{"count":13,"href":"https:\/\/ved.bsneu.edu.vn\/index.php?rest_route=\/wp\/v2\/pages\/2381\/revisions"}],"predecessor-version":[{"id":2683,"href":"https:\/\/ved.bsneu.edu.vn\/index.php?rest_route=\/wp\/v2\/pages\/2381\/revisions\/2683"}],"wp:attachment":[{"href":"https:\/\/ved.bsneu.edu.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2381"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}